We help startups
unlock leadership potential
to scale technology & teams

50%
Of startups fail at each funding stage before Series D
70%
Of startups fail due to premature scaling
We’re your trusted partner, advisor, and mentor—always there when you need us. Through a long-term, flexible relationship, we get to know your people, product, and business deeply. This gives you the benefit of consistent, goal-oriented support with the adaptability to meet whatever challenges come your way. Whether it’s strategy, execution, or leadership growth, we’re here to guide your technical leaders and help your startup scale with confidence.
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We've been trusted by

"Ian helped TrueNorth (Series B startup) level-up its engineering power. Within the first months, Ian was able to take this young team from being months behind on the roadmap to a team that consistently delivered work on time."

Getter Hiss
(Former) Mobile Team Lead at TrueNorth

"Our outsourced team was months behind schedule and continuously delivering buggy code. Ian helped us identify different team structure options, and facilitating a clear plan of action that got us back on track and improved the quality of our deliveries."

T.J. Cooley
CEO at Namara

"After launching a new data-focused product line, Shareaholic faced rising monthly infrastructure costs. By migrating development languages and re-architecting our data serving systems, Ian helped us achieved an 80% cost reduction and a 5X capacity increase."

Christopher Gillett
(Former) CTO at Shareaholic
More users, increasing profits
While rapid user growth is exciting, a healthy business requires growing profits, not just revenue. Hasty or poor technical decisions, inefficient systems and processes, and accumulated technical debt can cause operational costs to rise almost as fast as revenue. This undermines the creation of widening profit margins that sustain long-term success.

To maintain healthy profit margins while scaling, organizations should focus on several key strategies:
  • Strategically reduce technical debt

  • Autoscaling & on-demand infrastructure

  • Right-sizing & optimizing infrastructure

  • Performance tuning

  • System consolidation

More engineers ≠ slower feature delivery
Unplanned growth in engineering organizations creates chaos that compounds rapidly. As teams expand without structure, they outgrow their processes, turning simple decisions into lengthy discussions and straightforward code reviews into bottlenecks. What worked seamlessly for a small team breaks down under scale, leaving engineers spending more time coordinating and less time building.

To maintain engineering velocity while scaling, organizations should focus on several proven strategies:
  • Define clear team scope & ownership

  • Build autonomous teams

  • Review & optimize SDLC processes

  • Optimize team topologies / structure

  • Coaching to increasing impact

System stability & quality increases
Growth means pressure - on your systems, your codebase, and your engineering teams. In the rush to capture market opportunities, it's tempting to take shortcuts or postpone addressing early warning signs. These quick wins often become tomorrow's technical emergencies, creating a cycle of firefighting that pulls focus from your core business and directly affects customers.

To maintaining system stability while accelerating growth, organizations should focus on several key strategies:
  • Periodic retrospectives & reviews

  • Build automation

  • Set clear KPIs & metrics

  • Commit to preventative work

  • Build monitoring & alerting

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Scaling Lessons Learned

Mentoring for Growing CTOs and Technical Leaders

We help CTOs and technical leaders grow into confident, effective executives. Whether it’s their first time in the role or they’re facing new challenges at scale, we provide the guidance and support to help them lead with clarity and execute with confidence.

Sometimes it’s not about experience—it’s about having a trusted advisor to think through unfamiliar situations, pressure-test decisions, or offer an outside perspective that’s missing inside the company. We fill that gap.

For founders, we provide peace of mind. You’ll gain insight into what’s working, where there are risks, and how things are being handled—so you can focus on growing the business, knowing your technology and engineering organization are on solid ground.

Improve Team Structure & Execution
Scale with the right org structure, roles, and process
Ship High-Quality Features Faster (Without Chaos)
Streamline delivery, reduce bugs, and build a reliable release engine
Reduce Tech Risk & Maximize ROI
Make smarter architecture choices, reduce rework, boost leverage
Align Engineering with Business Goals
Focus teams on outcomes & impact - drive innovation where it counts
Make Better Technology Decisions
Evaluate when to adopt, wait, or walk away from new tools and trends
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engagements
12 Week leadership Accelerator

A focused, high-impact program to elevate  technical leaders quickly. We start with a 360° review to uncover strengths, gaps, and growth opportunities—then spend 12 weeks driving  progress through structured coaching & targeted leadership development. Ideal for new or growing CTOs who need to quickly level up, build executive presence, and lead engineering at scale. Structured. Strategic. Transformational.

Ongoing Coaching & Support

For technical leaders who want to grow consistently to stay ahead of what’s coming next. With regular weekly or monthly sessions, we provide a steady rhythm of mentorship, strategic guidance, and accountability—helping your CTO or technical team level up, tackle challenges, and lead with confidence as the company scales. A consistent partner to proactively guide growth, not just react to problems.

When-you-need-it

Sometimes you don’t need a full engagement—just a trusted expert to think things through. Whether you're facing a tough decision, navigating unfamiliar territory, or just need a fresh perspective, we offer flexible, when-you-need-it sessions to help you move forward with clarity and confidence. No long-term commitment—just the right support, right when you need it.

Unlock your teams potential -- our FREE engineering mastery scorecard will reveal strengths and improvement opportunities!

Get Started today!

Hi, I'm Ian

I'm a VP Engineering, Advisor and Mentor who works with startups that are frustrated by the uncertainty that comes with scaling teams and processes. My 20+ years experience will help you confidently lead your engineering organization to success—even if you've struggled with delivery issues, managing growth, team dynamics and productivity in the past.

schedule a free consultation